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Right Social Media Platform that supports your Brand Image

http://www.3-keys.com  For inbound marketing professionals, the importance of social media to a successful marketing campaign is so very important. Social media sharing sites such as Twitter, Facebook, YouTube, and Pinterest are indispensable tools of the trade when it comes to marketing content. Facebook is by the far the best platform for promoting brand awareness, as nearly three quarters of Americans adults use the site. Facebook is a great platform for promoting virtually any brand, due to its very heterogeneous user base. Business like Pillrite, Astute, Contact center, Aspire, Thapos have integrated with 3- keys for Social media promotion via 3-Keys Graphics. Instagram is a great option for brands that rely heavily on images, such as clothing companies and retailers. It’s also particularly effective for reaching young adults, Hispanics and African Americans. Google+ can be a great platform to reach men in the technology industry, as two-thirds of the network’s users are men, most of whom work in engineering or other technical professions.there is that statistic about the more than 500 million users. If your business only attracted 0.5% of all Google+ users to your website, that would still be 2.5 million visits to your company website, which means millions of [...]

By | June 29th, 2017|Categories: Branding, Google Analytics, Marketing, Social Media Marketing, Web solutions|Tags: , , , |0 Comments
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Social Media Channel Plan

3-keys web solutionhttp://www.3-keys.com Visual content can act as a “gateway” to more valuable content. When planning visual content to post on social platforms, think in terms of how it can drive traffic back to your website. So many organizations feel overwhelmed by the need to create content for every social media channel on the planet. Or worse yet, many brands create one type of content and then blast that content onto every social platform. If that’s you, you need a social media channel plan. Most likely, your goals are different on each social platform. Since that’s the case, the content you develop for that platform needs to be different as well. Here are the components for your channel plan. The Channel (social media platform) The Persona (target audience) The Goal (Sales goal, cost-savings goal, Branding) Primary Content Type (Textual, visual, infographics?) Structure (Visual and emotive feel) Channel Integration (How will this channel work with your other channels for maximum impact) Desired Action (What user behavior do you want to achieve?) Editorial Plan (Every channel needs its own editorial calendar.) And this is exactly why content marketing isn’t easy. But if you leverage a social media channel plan correctly, you’ll [...]

By | June 7th, 2017|Categories: Branding, Creative, Marketing, SEO, Social Media Marketing, Visual design, Web solutions|0 Comments
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Social Media Integration with Website for Business Marketing

Your social media strategy is more than just a Facebook profile or Twitter feed. When executed correctly, social media is a powerful customer engagement engine and web traffic driver. It’s easy to get sucked into the hype and create profiles on every single social site. This is the wrong approach. What you should do instead is to focus on a few key channels where your brand is most likely to reach key customers and prospects.  Social media is about driving traffic whereas the website should be the hub channelizing the users in the right direction. If you use social media to keep your customers or clients apprised of your recent happenings and are actively managing your outlets on a daily or bi-weekly basis, it might be wise to showcase your Twitter feed or Facebook posts directly on your website. Linking out or displaying inactive social media channels will only cripple your online efforts. If you choose to go this route, it is important that you maintain your presence. It is important to be tactful with your social media choices and do your research before blindly forging into unknown territory. If you sell a product or run a full-fledged e-commerce site and you haven’t [...]

By | April 12th, 2017|Categories: Branding, Client Projects, Design, Uncategorized, Visual design, Web solutions|Tags: , , , , , , |0 Comments
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Exhibition design considerations

The right exhibit design supports your business goals and will best serve your marketing and sales efforts. While your display should look good from every angle on the show floor, it should also be oriented to face the heaviest flows of traffic. Graphics are the most important factor of your display. Graphics attract attention, convey your business message and build identity of your brand, complementing your marketing strategy, and presenting a unified and cohesive message. Draw visitors to you with commanding graphics at high points where they may be viewed from a distance and ensure that you’re visible from every direction. An open design is easily accessible from multiple entry points, welcoming to potential clients and offers easy visitor flow within your space. Use something or someone to attract passersby and encourage them to stop. The attraction you choose may involve one or more of the five senses: sight, sound, smell, taste, and touch. Studies indicate that a display featuring an activity creates more memorability than a static one. Highlighting new and popular products is essential. Which products you need in your exhibit, their sizes and quantities will guide where and how to show them to their best sales advantage. [...]

By | March 30th, 2017|Categories: Branding, Creative, Design, Exhibition Design, Graphic Design, Marketing, Visual design|Tags: , , , , |0 Comments
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