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Right Social Media Platform that supports your Brand Image

http://www.3-keys.com  For inbound marketing professionals, the importance of social media to a successful marketing campaign is so very important. Social media sharing sites such as Twitter, Facebook, YouTube, and Pinterest are indispensable tools of the trade when it comes to marketing content. Facebook is by the far the best platform for promoting brand awareness, as nearly three quarters of Americans adults use the site. Facebook is a great platform for promoting virtually any brand, due to its very heterogeneous user base. Business like Pillrite, Astute, Contact center, Aspire, Thapos have integrated with 3- keys for Social media promotion via 3-Keys Graphics. Instagram is a great option for brands that rely heavily on images, such as clothing companies and retailers. It’s also particularly effective for reaching young adults, Hispanics and African Americans. Google+ can be a great platform to reach men in the technology industry, as two-thirds of the network’s users are men, most of whom work in engineering or other technical professions.there is that statistic about the more than 500 million users. If your business only attracted 0.5% of all Google+ users to your website, that would still be 2.5 million visits to your company website, which means millions of [...]

By | June 29th, 2017|Categories: Branding, Google Analytics, Marketing, Social Media Marketing, Web solutions|Tags: , , , |0 Comments
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Social Media Integration with Website for Business Marketing

Your social media strategy is more than just a Facebook profile or Twitter feed. When executed correctly, social media is a powerful customer engagement engine and web traffic driver. It’s easy to get sucked into the hype and create profiles on every single social site. This is the wrong approach. What you should do instead is to focus on a few key channels where your brand is most likely to reach key customers and prospects.  Social media is about driving traffic whereas the website should be the hub channelizing the users in the right direction. If you use social media to keep your customers or clients apprised of your recent happenings and are actively managing your outlets on a daily or bi-weekly basis, it might be wise to showcase your Twitter feed or Facebook posts directly on your website. Linking out or displaying inactive social media channels will only cripple your online efforts. If you choose to go this route, it is important that you maintain your presence. It is important to be tactful with your social media choices and do your research before blindly forging into unknown territory. If you sell a product or run a full-fledged e-commerce site and you haven’t [...]

By | April 12th, 2017|Categories: Branding, Client Projects, Design, Uncategorized, Visual design, Web solutions|Tags: , , , , , , |0 Comments
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Business or Marketing: Which should you really be running?

As successful business and marketing coach Dan Kennedy says: “You are in the business of marketing, not in the business of carpet cleaning, selling furniture, selling services, etc.” We agree with this whole-heartedly. After all, you could be the very best in your industry, but without a steady flow of customers, your business will never grow. Marketing your business and bringing in new leads is the most important part of your business — if you have no clients then it doesn’t matter if you are the best at what you do! Unfortunately, many business owners are so mired in the day-to-day running of their business that they don’t even know where to begin. That’s where we come in, as the experts, we help direct and lead your marketing campaign. In today’s very digital-oriented world, your website is often the first piece of your marketing plan that we look at. Your website is available 24/7 – is it working for you? Think of it like an employee, with set expectations, results, goals, and tasks. Wouldn’t it be great to make money around the clock…even when you are not working? How to make your website work for you There are several elements [...]

By | May 16th, 2014|Categories: Marketing|Tags: , , |0 Comments
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How To Turn Website Traffic Into Leads

It’s the second step of our marketing funnel: Turning Website Traffic Into Leads. It’s one thing to convince people to visit your website. It’s another to actually turn these visitors into leads. Essentially, turning website traffic into leads means collecting contact details from visitors to your website so that you can continue to contact them once they leave your site, especially if they do not purchase immediately. (Precautionary note: No, you will not bombard them with a million advertisements shouting about your product once you obtain contact information. This is sticky marketing, remember, marketing that pulls your client in with carefully considered collateral that gives them valuable information and truly positions you as an attractive leader in your field, a company with which they will desire to do business.) The tricky part is: how do you collect contact details? These days, it seems that everywhere you turn, someone is attempting to get your contact information—email, phone number, etc. With this onslaught, people are becoming more cautious about where and to whom they hand out their personal information. Your website visitors must have a really compelling reason to give information to you. In exchange for their personal information, what will your [...]

By | January 7th, 2013|Categories: Marketing|Tags: , |0 Comments
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What is an Online Marketing Funnel?

We see online marketing as a funnel that will work for you to simplify the lead qualifying process. Instead of shouting down potential customers with loud ads, 3-Keys helps you use technology to pull customers to you with less work. Using our proprietary systems, we position your marketing process to attract a large pool of potential leads, filtering through them until we find you a small group of highly qualified, target leads. 3-Keys does this through a series of steps, or a “funnel”. First, we help direct Traffic to your company website. This is done through a variety of techniques, including Search Engine Optimization (SEO), Search Engine Marketing (SEM), Pay Per Click (PPC) and Local Search pages claimed. Next, turn Traffic into Leads. We’ll help you create and market an Irresistible Free Offer (IFO) to the traffic you’ve gained. Advertise a compelling product like a webinar, whitepaper, CD, how-to-guide, etc. for FREE on your site. Getting the product will require users to provide contact details in exchange for the piece. If your IFO is truly irresistible, you’ll wind up with a lot of new contacts. Finally, we turn Leads into Customers through a nurturing process, drip-feeding them valuable information over a period [...]

By | January 7th, 2013|Categories: Marketing|Tags: , , , , , , |0 Comments
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