Right Social Media Platform that supports your Brand Image

http://www.3-keys.com  For inbound marketing professionals, the importance of social media to a successful marketing campaign is so very important. Social media sharing sites such as Twitter, Facebook, YouTube, and Pinterest are indispensable tools of the trade when it comes to marketing content. Facebook is by the far the best platform for promoting brand awareness, as nearly three quarters of Americans adults use the site. Facebook is a great platform for promoting virtually any brand, due to its very heterogeneous user base. Business like Pillrite, Astute, Contact center, Aspire, Thapos have integrated with 3- keys for Social media promotion via 3-Keys Graphics. Instagram is a great option for brands that rely heavily on images, such as clothing companies and retailers. It’s also particularly effective for reaching young adults, Hispanics and African Americans. Google+ can be a great platform to reach men in the technology industry, as two-thirds of the network’s users are men, most of whom work in engineering or other technical professions.there is that statistic about the more than 500 million users. If your business only attracted 0.5% of all Google+ users to your website, that would still be 2.5 million visits to your company website, which means millions of [...]

Social Media Integration with Website for Business Marketing

Your social media strategy is more than just a Facebook profile or Twitter feed. When executed correctly, social media is a powerful customer engagement engine and web traffic driver. It’s easy to get sucked into the hype and create profiles on every single social site. This is the wrong approach. What you should do instead is to focus on a few key channels where your brand is most likely to reach key customers and prospects.  Social media is about driving traffic whereas the website should be the hub channelizing the users in the right direction. If you use social media to keep your customers or clients apprised of your recent happenings and are actively managing your outlets on a daily or bi-weekly basis, it might be wise to showcase your Twitter feed or Facebook posts directly on your website. Linking out or displaying inactive social media channels will only cripple your online efforts. If you choose to go this route, it is important that you maintain your presence. It is important to be tactful with your social media choices and do your research before blindly forging into unknown territory. If you sell a product or run a full-fledged e-commerce site and you haven’t [...]

NEED FOR CUSTOM WEB DESIGN AS A STRONG MARKETING TOOL

Designing a custom website offers customization, control and performance.  As a business owner we are always looking how to save money and make our business profitable. When it comes to creating an online presence for our business, just like our marketing materials and office’s appearance, our website needs to project a professional image. The more professional looking our business appears, the more creditable it looks. Many business owners don’t really understand the difference between having a custom web design done and using website templates. BENEFITS OF CUSTOM WEB DESIGN: Brand Image Presentation -A custom web design it is created just for an individual’s business. It will incorporate company’s branding. If branding is already established, then that branding will be incorporated into the website. Search engine friendly- By hiring the right web designer, website will be constructed so it is search engine friendly. How the background coding of a website is done will influence SEO. Flexibility- custom web designing is adaptable to the company’s needs. Various custom features can be added to the website based on the requirement of the business. You don’t want to deal with templates or the restrictions they impose Scalability- if you have planned what you want in the future for your website, [...]